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Affiliate Marketing Assets - Things You Need In This Business
There are millions of ways to make money, particularly in the internet. But with the new internet marketing technologies developing daily, sometimes the choices may seem confusing. Many people find themselves what type of business is best and right for me? Affiliate marketing is one example of making money online; it is a large business part on the internet. Affiliate marketing is composed of people working together to promote a product. An affiliate acts as an independent "middle man" between a merchant customer by simply introducing new prospects and customers to the merchant. In return, the merchant pays a commission to the affiliate on all sales which results from his or her overture. It is the most popular, the most convenient and the easiest way to make money. In fact, there are many reasons why this kind of business is so popular. Number one, you don't have to hire employees, meaning there is no need to employ people to do the work for you. Another is that most affiliate programs are free to join; you don't have to buy the product to sell it. The good thing is that some programs have an upgrade option to build which makes your earning capacity larger. No storage, the merchant is responsible for the storage of product, so there is nothing to worry about space or storage costs. In affiliate marketing, there is no shipping and handling, it is also the merchant who takes the responsibility fro the product arrival; you need not to worry about running around. In affiliate marketing, you don't have to deal with customer service, again, the merchant deals with it. The next reason is that it doesn't require account keeping, which means you don't have to store customer information such as credit card details, addresses and phone numbers, this is another merchant responsibility. The last thing is you can spend as little or as much as you want in selling your product. It depends on you if how much money you want to make it. Now that you have an idea of what affiliate marketing is, is it now the time to know what are the things you need in this kind of business. Hard work is the number one factor you should have if you want to go into affiliate marketing. Next in line is patience and perseverance, making money online is not that easy, the pay-offs aren't instant and can take a few months before you are even making enough to even cover your costs. It takes perseverance, dedication and patience to succeed. But what are the other things you need? Well, choosing a topic you know is the best way to start in affiliate marketing. Doing this may not be the best idea in providing you with the highest possible commission, or even the best managed program. However if you start with an area you know well, it is easy for you to build a site. Plus, you can add your own personal touch and opinions to the site. Have a multiple merchants in the same niche. It is best to choose a merchant based on what you like, or better yet select a few. Promoting 3-4 merchants on the same site will give your site visitors an array of choices to select from. it will provide you with data on what your visitors want to see, and can give you important information on how well the different merchants do against each other. The next thing you have to do is to make your network selection based on the tools it provides for you. You also have to consider if the network has the merchants you want to work with. See what works for you and then focus your time accordingly. You also have to educate yourself. It is a very important part of affiliate marketing. There are a lot of things to learn and affiliate forums are certainly one of the best places to start to be educated. The next step is for you to expand, use what you have learned with your first site, then move on to a new project. These useful tips are easy to follow, it can help you a lot to enhance and promote your website while making your business easier to manage. Discover how you can create a turnkey internet marketing system that builds massive downline for you, attracts hungry prospects automatically, and generates income non-stop, 24 hours a day, 7 days a week! Find out more here: http://www.HowToBecomeSuccessful.com
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Working With Affiliate Programs Everywhere you look you see affiliate program offers forevery product or service that you can think of. Some havefully automated systems that sell high volumes of hardproducts all over the world. In case you don't know, "hard"products are those that you can touch...unlike an ebook ordownloadable web template. Many affiliate programs haveseveral thousand affiliates and one or two of the biggercompanies have over one million affiliates. 10 Things WalMart Teaches About Affiliate Marketing We already know about wal mart because of their ads in local papers, on billboards, on the radio and TV. So finding a local Wal Mart is easy, and so should it also be easy to find your web site. Although you may not need to use radio and TV advertisements, you should still use offline promotion such as business cards or direct mail. Naturally, you want other web sites to put your billboard ad onto theirs. So that's our first lesson on how Wal Mart can teach us effective affiliate marketing. Now let's visit a Wal Mart store. Once we arrive at Wal Mart, we enter a huge parking lot. Your web site must also enable a lot of visitors. If your site is on a slow server, you may be losing customers. That's lesson #2. As soon as we enter Wal Mart, we are welcomed by a Wal Mart greeter. This greeter not only welcomes us to the store, but also offers help in pointing out where to find what you're looking for. That's lesson 3a and 3b. Your site should welcome visitors and provide navigation to all the products and services you offer. You can do this by simply including a graphic on your page that says "Welcome, Click Here to find what you're looking for" and have that link go to your site map. Beyond the greeter is a wide path that branches out to different areas of the store with banners overhead that tell you what you can find in those areas. Your site map should consist of main links, as well as sub-links to corresponding pages. Now we get to lesson 4, that each page of your site needs to have a topic, a main header, that defines what each page is about, as well as provide links, pathways to corresponding pages, because you'll notice that Wal-Mart arranges their store to group products that are similar. The hardware section is near the automotive center, housewares are near food items, lawn and garden items are near the hardware and pet supply areas, etc. But you can still get from one area to another. As you browse the shelves, you see more than one type of item. If you're in the grocery section; for example, you'll see many different types of beans. Canned beans, dry beans, even beans from different companies. That's lesson #5. You should offer your site visitors more than one choice. If your site offers auto loans, for example, offer your visitors new auto loans, used auto loans, even auto refinancing loans. And, you may want to offer them more than one choice for each type of auto loan. Afterall, visitors came to your site because they are shopping around... so let them shop and choose from multiple options. Just remember not to stick cheese products in your automotive section! Another thing you'll notice as you browse the shelves, which leads us to lesson #6... although the shelves are stocked full, it's still easy to pick out your favorite can of beans. This is because the shelves are stocked neatly and orderly. The ads you put onto your site should also be neat and orderly. Mixing in tall banners with short banners and having banners for totally different products and services can make shopping your site more difficult. For example, if you have a page about auto loans, you wouldn't want to put a tall auto loan banner right next to a short casino banner. Instead, put a tall auto insurance banner next to the tall auto loan banner. As you roam the store, you frequently encounter employess who can help you find items. This goes back to lessons 3a and 3b. Each page of your site should have a help link to your site map, or you should have a site search. Since Wal Mart makes it easy to find an employee to ask for assistance, that leads us to another lesson: Does you site offer customer service? Can visitors click on a button to ask you questions before they make a decision? Or do they simply exit your site? Lesson #7: How many times have you heard announcements in Wal Mart? They frequently announce specials over their public address system. We are not suggesting that you force visitors to endure slow loading sound files. But you can make sound an option. To see how you can use this marketing option, go to www.geocities.com/pulsarmarketing We have an example there on how you can offer your visitors the option to hear your audible promotion without forcing them to listen and making your pages load slow. All you have to do is create a wav sound file, and launch it by using a graphic or text link such as: "Click Here to listen to our promotion". The personal touch of a person's voice on your site can help increase your conversions. But don't force the loading of sound files. Instead, use the method we recommend at the URL below: www.geocities.com/pulsarmarketing Another thing you can do to tell your site visitors about specials or new products and services your site offers, is to offer them a free subscription to your newsletter. Now that we've toured Wal Mart and we're ready to make our purchase, we know our way to the checkout counter because Wal Mart makes it easy for us. That's lesson #8. Your site needs to make it easy for visitors to purchase. If you do not provide any of your own products or services and strictly use affiliate programs, you need to make sure your relevant banners and text links are at the top of the page, clearly and readily visible, to the people visiting that page. When we arrive at the checkout counter, besides asking us if we want paper or plastic and if we will be purchasing with cash or credit, the cashier asks if we found everything we needed. That's lesson #9. Make sure you offer your site visitors more options when they checkout. And, once again, if you do not directly sell your own products or services and you strictly use affiliate programs, you can offer your site visitors two links to click on: One link that opens the offer into a new window so the person may continue browsing your site after they are done applying or buying from your sponsor, and another link that simply goes directly to the sponsor in the same window. Think we're done learning from Wal Mart? 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Develop credible, benefit rich ad copy, along with a well designed site to increase your sign ups, and also your affiliates' conversion rates. Affiliate Marketing Tips If there really is a big secret at all, it undoubtedly would have to be: "work hard." We hope that the information provided here helps you get rolling down the road to affiliate marketing success. We also hope it will save you a little time and money in the process. Some of the below suggestions are pretty obvious ones, but sometimes it's nice to have someone else tell you that the obvious answer is a good one. |
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