Small Business Information |
|
Professional House Cleaning - The Dirty Little Secret
Are you tired yet of all the books out there telling you how easy it is to start a house cleaning business? I'm not inferring that all their information is bad, but let's be honest about how "easy" it really is. There's a dirty little secret hanging over the cleaning trade that nobody talks about, but every professional cleaner runs into. And unfortunately, if you buy one of the books on how to start your own cleaning business, they won't tell you about this issue and probably don't even know it exists. Why don't they know it exists? Because the book was more than likely written by a business professional and not a cleaning professional. To share the responsibility, I'll be honest and reveal that even the professional cleaners don't talk about this issue. And I can't figure out why; are they in denial, do they decide to just ignore it or are they resolved to keeping their place in society? What's the dirty little secret that nobody talks about? The issue is that most of the customers that pay people to clean their house think you are cleaning because you can't do anything else and automatically think you will work for pennies. OK - I said it. Now it's out there because I think this is an important issue that people should know before they start a cleaning business. And it's also important for the people that are currently cleaning to acknowledge that it exists and know there is a way around the issue. And once you know about it, you shouldn't let it deter you from building your business; just know how to handle the issue for success. I know a lot about this issue because I started my own house cleaning business and grew it into a company with teams of employees. And I didn't just start the business and immediately hire the employees to do the cleaning. I started the business and did the cleaning myself. I had been self employed in the computer industry doing software design and development consulting for large corporations. This is a stress-filled career because you're on-call 24/7, must fix software problems immediately, and you have project deadlines to meet. After doing this for 18 years, I was burnt out and needed a change. I started the house cleaning business because I always had my house cleaned by professionals. And I wasn't happy with the quality of the work. I definitely knew what customers wanted and knew I could build my business based on that. With my business and technical background, I had no problem preparing the advertising and bidding on jobs. In fact, I landed 98% of the jobs I estimated. When I showed up to do the cleaning, I got a whole different reaction from my new client than when we met for the estimate. Suddenly, they thought I needed supervision while cleaning. They also thought they could ask and get more work done for the original quote I gave them. And imagine my surprise when they started telling me what I was going to clean on their next appointment! I had always treated the people cleaning for me with professional respect. So it took me a while and a few customers to figure out what was going on and why. Obviously, other cleaners working alone would fall into this trap and the customer got their way. I snapped out of my obvious surprised stupor, dug in my heels and ran my business as I had planned it. I learned that when I estimated a job, the customer had to decide if they wanted what my business offered and I also had to decide if I wanted to clean for this prospect. I used professional, custom business forms that I designed and always required new customers to sign a Service Agreement. It was up to me to decide if I wanted to bend my rules, not up to the customer to demand that I bend them. And you know what happened? My business kept growing, the referrals kept coming in and this dirty little secret no longer affected me. I truly believe that every house cleaner can earn a full-time income and enjoy the cleaning trade by knowing what to expect before they get into a business they may not be fully prepared for. Gail Metcalf built her cleaning business from the ground up. Learn more with The House Cleaning Pro Turnkey System and the Pro Tips and Tricks. Site Map available on The House Cleaning Pro website. Permission is granted to reproduce this article but credit must be given to the author. No part of the article content can be modified, and a link must be provided to: http://HouseCleaningPro.com
|
RELATED ARTICLES
What To Consider Before Buying A Franchise Here are some useful tips on what to consider before buying a franchise. Before investing in any franchise system, be sure to get a copy of the franchisor's disclosure document. Sometimes this document is called a Franchise Offering Circular. You should read the entire disclosure document. New Habits, Rebounding Economy Help To Sell Giftware and Collectibles Just a few years ago, when one thought of a home-based sales business, Tupperware, Avon and a host of multi-level marketing schemes might have come to mind. Today, however, changing market conditions and evolving consumer habits have converged to make home-based selling businesses a realistic opportunity with real profit potential. Cabinet Refacing Business Opportunities With all the cabinet refacing business opportunities out there, you could have a home based business that grows in this expanding industry. You've wanted your own kitchen updated, or talked to friends and family who have put out thousands of dollars remodeling theirs. It is an industry that will expand continuously, as homes are getting older and people want a new modern look. Lubbock TX Good Market for a Service Business We very much like what we see in Lubbock, TX as a good place for a service business. The city is a very well designed and laid out town with growth in the 4-5% per year range, growth in the Northwest quadrant of the city is steady and good. We are bullish on Lubbock and see how a service company could advance forces into the area to seize market share. There is excellent labor there due to the colleges and a strong growing middle class with younger families. Retail sector is good as well along the Northwest outer ring. Pressure Washing Business Case Study, Tractor Cleaning So often small service businesses fail to exploit niches, which have little if any competition. I know as I built my companies we always tried to identify all the market niches and go after them. We were not always able to succeed at everything, occasionally we would fail; it happened more than I would care to admit, but those are lessons learned. The best way to get to success is to learn from the challenges of the past and so in my office I have a huge trashcan, bigger than any executive you will ever meet. And it is always full. That's okay. Let me tell you about one of the more successful niches we discovered in the pressure washing business; tractor cleaning. Franchisor; Ongoing Support and Ideas Ongoing support for a franchise system is omnipotent. A major part of any family relationship is communication. A large franchise system is similar to a giant family; it needs constant communication. By providing on going support for your franchisees, we will guarantee both success and open communication lines will strengthen you company and team in the market place. Some things, which many franchisors do not do or do not do enough are little things which are really low cost and simple. For instance sending out sales tapes. Buy a Flower Shop: Serious Considerations You've always liked flowers and you think the idea of turning emotions into floral expressions sounds like tremendous fun. You are between careers and have been investigating business opportunities in your community. Yesterday, while perusing the real estate magazine in your county, you notice that the family owned, downtown flower shop is for sale. The ad says it's a turnkey operation. This is your lucky day. Or is it? Self-Employment: Managing Your Money: Tips for Living with a Fluctuating Cash Flow (Part One) The way you manage your money is one of the first things you'll change when you move from employment to self-employment. Alliances: Drawing The Line How far can you go based on your relationship with an alliance partner? Looking for a Business to Run in the New Revitalized Downtown Area? Looking for a place to add a Quick Lube away from your Super Wal-Mart Competitor? Down Town Revitalization, Why You Should Be Part of Such a Committee. Small Business Operators - 7 Reasons You Should Change Your Accountant A recent survey showed that only 28.7% of small business owners were happy with their accountant, and only half of those would recommend him to their friends because he was too busy already. Franchise Company Operations Manual Sample Outline Many companies wish to expand and a few wish to use franchising as a method of expansion. Not a bad idea, but one must consider the importance of the fine details. One book I recommend you read is the "E-Myth" by Gerber it is available at all the usual places. You see when going from a small business to a franchise company it is important to make sure you take out all the mistakes you have made in the past in building your small business and insure that your future franchisees never make those mistakes themselves. After all they need not go thru the rigorous minefields and brick walls you had to in order to be successful. Especially considering you will most likely be charging them a substantial upfront franchise fee. Do You Love Food? - Then Maybe Opening a Restaurant is Not Such a Crazy Idea The restaurant industry in the United States employs an estimated 12.2 million people, making it the nation's largest employer outside of government agencies. Starting a Small Business: Balancing Risk and Reward In a perfect world, starting a small business would be risk free, but just as with everything else; the degree of risk determines the value of the reward. Aircraft Washing Business Tip - Interior Private Jet Cleaning Aircraft Interiors of personal and corporate jets have hundreds of thousands of dollars invested. We have had an opportunity to speak at length in Tucson, AZ recently about the special custom interiors the weight they cost in performance and the needs in cleaning. There is a large company there that specializes in putting in new aircraft interiors for several large biz jet manufacturers and also does custom work for nearly anyone in the world who wants it right and perfect; How to Remove Stress from Owning a Business... Forever! I meet and talk to hundreds and hundreds of business owners every year and do you know what I've discovered? Virtually all of them are regularly suffering from stress. 11 Benefits of Starting a House Cleaning Business One of the biggest fears people have about starting a house cleaning business is the fear of having no real security. But for natural entrepreneurs, security comes from designing your own life. My partner Ev and I discovered that we could create security when we put forth the effort to call our own shots and make key business decisions that made sense for our lives. Starting a house cleaning business has helped us achieve real security. Small Business Franchise Opportunities Many businesses offer small business franchise opportunities. There are many things that are needed for a small business of this kind, but the rewards are great. Franchising allows you to take on a proven and marketable brand and logo, without having to go through the time, effort, and money to build a name or a reputation. The Advisory Board: A Business Owners Most Valuable Resource As a company grows, the owner's role begins to change. More and more of the owner's time is spent "in the shop or in the field" handling day-to-day operations rather than focusing on high-level planning and strategic issues. Small Business Marketing - Clarify Success When you hear the word "success" does it bring on visions of fame and fortune for your business? Have you clarified and articulated what that success will look like for your business and how you'll know when you've achieved it? |
home | site map |
© 2005 |