Traffic Building Information |
|
The Basics of Asking for a Reciprocal Link
Asking another webmaster for a reciprocal link is standard practice on the Internet. Webmasters have been asking other webmasters for reciprocal links since the beginnings of the Internet. The very nature of the web is linking websites to one another. It is of even higher importance, now that AltaVista and others have changed their ranking algorithms. If a webmaster considers your email spam, then he can report you. If your emails are unique, without commercials, and are personalized with unique personal information about the webmaster's web site that you are emailing, then it would be hard to call your email spam. All webmasters must be responsible in their asking for reciprocal links. This includes following simple rules and guidelines in choosing web sites to include in your link directory. Organizing a Tightly-Themed Vertical Link Directory Reciprocal links do increase your search engine positioning if used properly.Tightly-Themed Link Directories get high ratings from search engine robots, but only if they are true resources of organized knowledge. Search engines are getting very smart in their query result rankings. They include all kinds of advanced calculations pertaining to how the links point to you and away from you. They can include keywords in their algorithms, and now they know how tightly linked your Themes or subjects are. Don't try to fool them into better positioning by including a lot of web sites that are outside your web site's real Themes in your Link Directory. Your Link Directory's Themes must match the Themes of your web site. You must not let your zeal to email, and perhaps get a reciprocal link overpower your need to create a true web resource. You don't want to create a directory that includes all the knowledge of mankind and also sounds like a soft drink. You should be happy with organizing a tightly Themed Vertical Link Directory. Be the best in your area, linking only sites that relate to you. A smaller, tightly-themed Link Directory will grow much faster than a diluted, loosely-themed, large bulky one. Your web site's traffic will quickly increase, not only with visitors from your Reciprocal Link partners but will also increase from Search Engine visitors, once their robots quickly find your Link Directory pages through your Link Partners! Email General Guidelines If you are including web sites in your Link Directory just because you want to send an email and possibly get a link, then you are spamming in mind and spirit. The webmaster who receives this kind of email is not a happy camper. He or she is proud of his achievements in creating traffic to his site over the last few years, perhaps millions of hits every month, only to receive an email asking him to link to a web site that in no way can remotely match his web site or be useful for his visitors. This is spam. Remember the phrase reciprocal links? Please change it to Reciprocal Themed Links. This is important ! DO NOT commercialize your email in any way. It shouldn't look like spam or people will think it is. Do not include ANY links in your email signature area except links to your web site. Keep it short and to the point. Ask for a reciprocal link and that's it. This message should only be a few lines, and not a long narrative with rules and guidelines. Save that for your information on your link directory. Use a unique email reciprocal link message. It is possible for webmasters to receive the same basic message from another webmaster. Each reciprocal link request MUST look different by being fresh and original. Do not use Let's Trade Links as your subject. Let's trade Links is probably the most used email subject line on the Internet today, as there are thousands of webmasters using this phrase. If you keep this subject line, then you are sending the same one as everyone else. It will not be accepted or worse, it will look like spam. Personalize every email message Include a personal comment in the email message to each of your selected email addresses. You could include something like: "I really like the animations you had on your home page.", ".. and loved your background image" or "I loved the content on ...... page". This personal comment should prove beyond any shadow of a doubt that you personally visited their web site. Use logic when selecting those to receive an email. Before you can send a reciprocal link request, you need to explore their web site to decide if you want to include them in your link directory. You need to also use some thought in who you send a message to. A super large web site will probably not trade links with you in the beginning, perhaps you should save those for later. If you cannot find a links page, they are not going to trade links either. Think before sending email. I hope this helps in your future marketing decisions. About The Author Marc Oswald Singer CEO WSP Advertising Inc.
|
RELATED ARTICLES
Linking is Queen If content is king, then linking is the queen that shares his throne. We have all heard about adding content to your site to give the search engines fodder to consume. But the secret to luring the search engines is the links to your site. Today's search engines look very carefully and critically at who is linking to you, and what it is that they are saying about you. A link from a leader in your industry carries a lot of weight and means that your site is important. Two links from industry leaders means your site is even more important. 100 links from random web sites, from industries you are not even related with, means almost nothing. Thus, getting links is only the start; the important thing is getting good links from quality web sites. 3 Instant Traffic Techniques for Mini-Sites When building websites there are two main options: large content site or small mini-sites. Large content sites are normally more "information" focused. Mini-sites, however, normally have one purpose only, to sell. Traffic Building - Understanding the Basics So, you've spent hundreds of thousands on a state-of-the-art website. Your client is happy, and your hard work has paid off. The site goes live and the telesales team is standing by for a flood of enquiries. Nothing happens. Why? Submitting To Directories: A Comprehensive Guide Why submit to a Directory? How to Get Non Reciprocal Links In this article we will look at how to get non reciprocal links. Traffic vs. Quality Traffic and Hit Conversion Webmasters often worry about traffic, they think that if they don't get enough they aren't going to make any money. There is a little truth to that, but more importantly is getting good quality traffic. My Kind Of Targeted Traffic, Cheap There are two types of tools I sometime use to bring multitudes of people to my Web site--with little or no risk to my pocketbook: pay-per-click (PPC) search engines and affiliate programs. Winning the Traffic Exchange Game Winning the traffic exchange game can be done. I was just starting out online and had no money so I was looking for a free way to drive traffic to my site. That is when I first found traffic exchanges. I found the concept to be great and signed up for everyone I found and started clicking and clicking and clicking. After countless hours, a blistered clicking finger and a lot of frustration I found the secret to the game. More of What You Need to Know About Your Website Traffic is Contained in 3 Other Key Stats Their is an old Saying it goes something like this 'Figures Lie and Liars figures. While it is true that you can skew Statistics anyway you want, it is also true that with properly gathered statistics you can learn a great deal about your web site traffic if you know what to look for. Search Engine Submissions That Boost Link Popularity! "Submit to 10,000 Search Engines" or "Submit to over 200,000 Search Engines". This kind of ads should attract customers. It looks great to submit to so many search engines. Submission software is offered that helps to submit hundreds of websites to hundreds of search engines during several hours. What is a realistic, possible result of all these nice tools? The achieved link popularity is near Zero, but the mail box is filled by the autoresponders from the mass of FFA (Free for all) search engines. Which Search Engines count? Only a few of the many search engines really count! 99,9 % of all those who go on-line to find something use one of the 18 top search engines. Scrub The Web provides this information in it's member area. Yahoo, MSN Search and Google are the top three search engines according to Alexa Ranking. Alta Vista and AllTheWeb ? also famous search engines - belong to Yahoo and are supplied by Yahoo. If Link Popularity of a website is measured by the services that provide this information, only the Link Popularity of a website at Google, MSN, Yahoo, AllTheWeb, Alta Vista or Hot Bot is displayed. This shows that only a few search engines really count for Link Popularity. It is not necessary to submit to thousands of search engines, but to the few important search engines in the right way. Manual work instead of automated submissions Yahoo search demands that a submitter of websites has to be logged in a Yahoo email address before the submission can start. Submitting to MSN is only possible after typing of a code that is presented in a window. Google says that it is not necessary to submit a site to their search engines. Their spiders crawl the web and can find the websites. Google offers anyway an Add URL page and does not penalize repeated submissions. It seems that Google Sitemaps is a recommendable tool for webmasters to improve the chance that websites get indexed. Submissions to directories Submissions to directories result in good quality links to the website. The Open Directory Project is the most important of all directories. It is very difficult to get a site listed in this Number 1 directory. Repeated submissions are necessary. Google favours websites that are listed in The Open Directory Project. The Yahoo Directory comes next but it is expensive. The websites of vilesilencer and trendmetrix list hundreds of good directories. A lot of them are free and of high quality. They are spidered by the major search engines. This high quality links are not only good for boosting the Link Popularity, but of the Google PageRank. Quality counts The conclusion is that only the quality of the links counts that can be gained from search engines and directories to the website. Submissions to thousands of search engines are a loss of time and resources. Most of the work has to be done manually. Good results can be achieved, but it is a question of time, rather in months than in a days. 3 Ways To Swarm Your Website With Highly Targeted Traffic For FREE! Targeted website traffic is the lifeblood of any website looking to generate revenue. While FREE traffic from the search engines seems the most logical way to go, actually staying ahead of the game can be tough. Here are my top 3 ways to send your traffic counter spinning without the headaches. Using an e-Signature to Guarantee a Boost in Your Web Traffic! Using an e-signature is one of the easiest, most effective ways to bring targeted visitors to your site. Many webmasters waste this great opportunity to advertise their site, and bring potential customers to their site. The Most Useful Way To Utilize Traffic Exchanges If you advertise through click-exchange traffic programs or GPTR programs, then you should have an idea of what a timed visit is. Basically, people have to view your page for a certain amount of seconds before they can get credit and move on. And that certain amount of seconds is all the time you have to catch their interest. Lets average it out at 20 seconds that your visitor has to view your site before they can move on so you need to catch them by creating a what is known as a... Marketing Your Website Inexpensively There are a number ways you can go about marketing your website, many of which are quite inexpensive. Effectively marketing your Home website is vital to your ultimate success. In fact, the key to growing a business, and particularly a new Home Business, is marketing. Once you have a domain name (which can be bought for as little as $7 these days) and a reliable host (as little as $5 a month for reasonable one), you can get going on promoting your business on the Net. This can be done for free in some cases if you are willing to spend the extra time on the project. If you are unwilling to do this, you can pay someone to optimize your site and promote it for you, which is generally cost effective. 15 Link Exchange Tips Establishing inbound links through reciprocal link exchanges is a very effective promotional and advertising tool. If done correctly, building inbound links can improve your rankings in the search engines by raising your link popularity, increasing your website traffic, and providing a valuable resource for your website customers and visitors. Here are 15 link exchange tips to get you started: The Basics of Asking for a Reciprocal Link Asking another webmaster for a reciprocal link is standard practice on the Internet. Webmasters have been asking other webmasters for reciprocal links since the beginnings of the Internet. The very nature of the web is linking websites to one another. It is of even higher importance, now that AltaVista and others have changed their ranking algorithms. Youre Not Linking, TheyNe Cot coming! Large companies tend to spend huge amount of money on the web. They put in so much with banner ads and did all they can not to mention a single external link on their site. They're really missing it big time. Link Exchange Primer An Introduction to Link Exchange Links Exchange ? a Hazardous Business? So we gather in all the relevant information we can possibly find, and include it in all the right places, taking great care in linking our pages properly, optimise each page in turn with a list of 'keywords' - and making sure that the most relevant keywords are reflected in each pages 'title tags'.. 12 Free Ways to Cause Traffic at Your Site There are many easy ways to get your name out there without putting a hole in your pocket. Here are just few: |
home | site map |
© 2005 |