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Site Selection - Slice of Life, A Car Wash and Detail Center DownTown There is a continual trend we are seeing which I can remember participating in over a decade ago, when cities were trying to figure out how to increase sales tax revenues when the large box stores outside of town came into nearby or surrounding areas. For instance a big and easy example would be Wal-Mart. Sam was smart and built his stores just outside of town near towns, which drew from neighboring towns of 5,000 or more from three to five directions. If you look at an over lay of Wal-Mart stores to an atlas of that state you will see the rural America can get anything they need at the best price without driving all that far. Frodos Journey: What It Can Teach You About Marketing Your Small Business Just recently, I took a break and caught "The Return of the King" at the movie theater. At the same time, I was pondering a topic for this article. As often happens, the themes and timing converged. Here are 10 things you can learn about marketing your small business from the Lord of the Rings trilogy. Designing a Franchise Training Program If you intend to franchise your company you will need to design a bullet proof training company for your new franchisees. This is above and beyond the training program you will design for them to administer to their new employees. Remember when training new franchisees it is similar to training new managers for any Corporation's outlets. The difference of course being that the Franchisee in a Franchised Company has a lot more at stake and will be twice as motivated as an average manager of a corporate Store. Common Mistakes When Planning Your Medical Spa Everything starts with a business plan: If you don't have one. Write it. A good business plan will help you get a handle on all of the things that get glossed over in the excitement of starting a new business. It's also a usual requirement for getting financing. Why are Reverse Mergers Often the Victims of Short Sellers? There is a great deal of abuse going on in the OTC Bulletin Board Market and a lot of money is being made as result of it. Regulators are trying to deal with the problem but are unable to put a halt to it, unless they take drastic steps which will be detrimental to the small and micro-cap market. Perfecting Your Pitch Why should you describe your business to others in 5 to 10 seconds? Be Prepared When Business Investors Look Beyond Your Business Plan You have spent considerable time pulling your business plan together, contacting potential business investors, making management presentations and pitching your business plan to prospective business investors. Now you finally have a serious investor who wants to conduct "due diligence" before investing real cash into your business. Get Approved for a Franchise Deciding to start your own franchise is just one of the first steps to getting started. Buying a franchise is a lot like dating. You and the company have to be a good fit. The company you are considering starting a franchise with must fit your needs, and you must meet the guidelines they have set up. Why The Carwash Industry is Stagnant; What You Can Do to Change Your Field Many years ago, I had warned the carwash industry of problems brewing in customer dissatisfaction as we continued to grow our car wash company into a National Franchise Chain. I warned of environmental controls, speed of wash, water usage, quality of labor, price points, car wash fundraisers, car damage, up selling and hot wax. At that time I was called everything under the Sun by operators who did not wish to change. Are You a Small Business Casualty? When a person knows and knows not that he knows. Teach him. Administration Of Your Small Business You've been meaning to tend to the administration part of your business, that is, the growing list of things to do that relates to your small business. You've shoved all other appointments aside and starts getting down to working on the nitty gritty details, you're ready to go all out and tick everything on the list off! But where in the world is the list? 432 Page Franchise Report by the FTC The Federal Trade Commission is upgrading the franchise law and they have made a report. Recently I have been reviewing the FTC's franchise rule report page by page. I have was shocked to learn that after commenting on the first two paragraphs in the first page of information directly following the table of contents, it took me 19 pages. I see now the reason for the 432-page report on franchising; the FTC has put forth a 432-page report and used the mass data approach to BS and Baffle potential commenters. It appears to be working. No one wants to bother to read and understand it all. However one franchisor, one entrepreneur sees this for what it is worth. So on to the next paragraph we go, I wonder how many pages it will take to comment on the next line of malarkey? Electronic Franchise Disclosure and E-Signature Future for Investors It has been discussed allowing Franchising companies to electronically disclose franchise documents to the public and prospective franchisees. If the Federal Trade Commission wants to make UFOC information available electronically through email to catch up with the newest technologies then it will get complaints and make up another rule saying no unsolicited UFOC maybe sent through email. Deciding Which State To Incorporate Your Small Business In Once you've decided to incorporate your small business the next step is deciding which state to incorporate in. A common misconception is that businesses must incorporate in their state of operation. You can, in fact, incorporate in any one of the 50 states and the District of Columbia regardless of where your business currently operates. Attributes Of Companies You Don?t Want To Buy! There are no "rules of thumb" in the pursuit of companies to buy. Each purchase opportunity has to stand on its own merits. There are, however, attributes of acquisition candidates that need to be defined for what they really are before additional, limited resources are put at risk in a potential deal. It is absolutely critical for any proactive business buyer to understand, consider and deal with specific business characteristics that add unnecessary financial risk to the investment opportunity at hand. Overcoming Your Biggest Competitor Before you read any further in this article, I'd like you to take a moment and write down who your biggest competition is. Dealing With a Crooked on the Take Government Worker Many government department heads are on the take. Oh they'll jump up and down and swear legitimacy, but it just is not so. Over one-third of Americans will lie to a small business owner to save $2.00 and that same one-third of our population works in government. I am not condemning anyone, merely pointing out fact thru observation and 27 years experience dealing with governmental department heads. Now then two-thirds are honest and would never think of defrauding the public or taxpayer. We are not talking about those fine folks in government in this article. We applaud their public service even if half of them are totally inept, they are not crooks, so let that be known right here. In Home Daycare Businesses for Profit To have one of the popular in home daycare businesses. Many people think all you have to do is love kids and have a home. But to have a successful daycare business, it takes a little more than that. Actually, it takes a lot more. Launching your Business with a Chamber of Commerce Why are Chambers a good launching pad? Collect that Debt - Your Business Depends on it The efficiency of debt collection is the difference between a business that will succeed and a business that closes up. |
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